Mademoiselle Desserts is investing €30 million in its tools of production

Mademoiselle Desserts is investing €30 million in its tools of production

The industrial-pastry specialist for professionals will be injecting €30 million into its different production sites, including €8 million to lower the firm’s environmental impact.

The agri-food group Mademoiselle Desserts, which specializes in industrial pastry for professionals, will be investing €30 million into their different sites by late 2022, in order both to boost production and to reduce their activities’ impact on the environment. Founded in 2004 and based in Montigny le Bretonneux (Yvelines, west of Paris), the Mademoiselle Desserts group has 1,900 employees in twelve sites in Europe, including eight in France. They have over 4,000 items in their catalogue for restaurants and distributors.

Although they were adversely affected by the health crisis of the past year, the company, which generated revenue of €225 million in 2020 (one third from France) is still sticking to their decision to invest.

“We were hard hit, but we’re confident that business is going to take off again. We have to think about the ‘after’ era, and keep rolling out our plan in order to be ready when large-volume demand is there again,” Didier Boudy, the group’s CEO, explains.

“That’s why we have approved several pivotal investments, to the tune of €30 million, to accompany our clients over the next 18 months.”

  • Modernizing their tools of production –

The first stage of investment is for a major upscaling of the group’s site in Tincques (Pas de Calais), purchased in late 2018. The plan is to expand the site considerably, building a new factory, installing a new production line for mini-doughnuts, and modernizing the existing tools of production (automating some workstations and robotizing several tasks). The increase in production generated will entail creating 35 more jobs at the site, which currently has 303 employees.

The second stage of the plan: €8 million to upgrade cold storage and production. The goal is to stop using and releasing greenhouse gases (currently employed in the refrigeration and air-cooling systems) and to favor newer equipment – such as compressors, evaporators, and freezer defrosting systems – that use less energy and require less maintenance.

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